Ingredients and Manufacture.

FRESH: Unlike many of the national supermarkets and most of our competitors we bake our own sponge, to our own family recipe, and we bake everyday. This means your birthday cake gets to you as fresh as we can make it. It does not sit in a distribution centre or get bought from another bakery and sit in a freezer for days or even weeks.

VEGETARIANS: We are often asked are your cakes suitable for vegetarians? This is a simple question with a complicated answer. Broadly speaking YES, however it depends on which sponge and your definition of " Vegetarian". We DO NOT use animal fat. In some sponges we use eggs and milk. So if in doubt you need to establish which category of vegetarianism is being referred to ( lacto-ovo-vegetarian, lacto-vegetarian, ovo-vegetarian or vegan ). For a more detailed explanation of each click on the following vegetarian information site. We don't claim to be experts in this field but we are alwatys willing to help, call us on 0845 3 900 900.

EGGS: We buy frozen eggs rather than fresh eggs for three main reasons:

1) As with frozen peas, they get to us fresher than actual eggs and we can know the they have been stored correctly and not exposed to any temperature fluctuations.

2) We know they have been tested and cleared for bacteria such salmonella.

3) The chances of any egg shell making it into the final product are eliminated.

ANIMAL FAT: We do not use animal fat or any animal bi product in our cakes.

ALCOHOL: We do not use any alcohol in any part of the manufacture.

NUTS: We do NOT use nuts in our cakes, however we are legally obliged to say:
MAY CONTAIN TRACES OF NUTS
as we buy in flour and other ingredients from suppliers who also stock nuts.

HACCP: We only make and decorate our cakes at our modern bakery unit, all of our equipment is stainless steel and cleaned under a strict cleaning regime. We operate under HACCP (Hazard Analysis Critical Control Points) to ensure our cakes are made to the highest of food preparation standards. We receive regular inspections from the local authority to make sure we maintain these high standards.

CHILDREN: With children and even grandchildren of our own we understand that giving a child a healthy diet is as important as giving them love and a good education. We aim to keep the sugar content to a minimum (hand rolling the sugarpaste covering to 3mm).
The key is a balanced diet, cake three meals a day would clearly be wrong.
You wouldn't deprive them of love so don't deprive them of a slice of cake once a year.

GM Statement: The maize derivatives used are NOT from Genetically modified sources.

Ingredient List

(Does NOT apply to Gluten Free and Egg Free options).

Wheat Flour, Sugar, Eggs, Vegetable Oil, Milk, Fondant, Milk Whey, Icing Sugar, Fruit Jam, Modified Starch,
Raising Agents, Emulsfiers, Salt, Wheat Gluten, Flavourings.